by Günter Richter | Oct 2, 2014 | Customer Management
I’d recently been in the market for a new car. New for me anyway, as the model I wanted was no longer in production. I had to look long and hard to find a suitable pre-owned vehicle. Over the space of a couple of months, I managed to find a number of candidates. The...
by Günter Richter | Oct 21, 2010 | Customer Management
Who’s the Pirate? Traditional ways of doing business have been under threat for a while now. I suspect that certain professions – such as healthcare, Doctors specifically – are immune in the short-term, but other industries, such as publishing, really do have...
by Günter Richter | Sep 22, 2010 | Customer Management
As consumers, we make for an interesting study in many areas. One of the most fascinating areas however, is that of price and how we react to it. Often we will spend hours or days deliberating over a purchase of a few Pounds, but at other times, almost instantly make...
